Recover Revenue. Reduce Churn. Retain Customers.
Last Updated: April 20, 2026
This Data Processing Addendum (“DPA”) is entered into between Subcraft.ai, Inc., a Delaware corporation with its principal place of business at 3654 Thornton Ave, #720, Fremont, CA 94536 (“Subcraft,” “Processor”), and the Customer identified in the applicable Order Form or Services agreement (“Customer,” “Controller”). It is incorporated into and forms part of Subcraft’s Terms & Conditions and Privacy Policy, and governs the parties’ respective rights and obligations regarding the processing of Personal Data in connection with the Services.
Customer is the Controller of Personal Data submitted to the Services. Subcraft acts as the Processor of such Personal Data on Customer’s behalf. Where Subcraft processes data for its own business purposes (e.g., billing, product analytics of account administrators), Subcraft acts as an independent Controller and Processing is governed by Subcraft’s Privacy Policy, not this DPA.
Subcraft will:
Subcraft uses Customer Personal Data to operate AI and machine-learning models that power retry and recovery features of the Services. Subcraft will not use end-customer Personal Data to train third-party or general-purpose foundation models. Subcraft may use aggregated or de-identified data — which cannot reasonably be used to identify any individual — to improve Subcraft’s own models and Services.
Subcraft implements and maintains appropriate technical and organizational measures to protect Personal Data against unauthorized or unlawful Processing and against accidental loss, destruction, damage, alteration, or disclosure, as described in Exhibit B. Customer remains responsible for the security of its own systems, credentials, and end-user accounts.
Where Personal Data originating in the European Economic Area, the United Kingdom, or Switzerland is transferred to a country not deemed adequate by the relevant regulator, the parties agree that such transfers are governed by:
Customer authorizes such transfers, subject to the protections above.
Subcraft will, without undue delay, notify Customer of any request received directly from a data subject concerning Customer Personal Data and will not respond to the request itself except on Customer’s documented instruction or as required by law. Subcraft will provide reasonable assistance to enable Customer to respond to data subject requests.
Subcraft will make available to Customer information reasonably necessary to demonstrate compliance with this DPA, including relevant third-party audit reports and certifications (where available). Customer may, on reasonable prior notice and no more than once per year (except as required by a supervisory authority or following a Personal Data Breach), conduct an audit of Subcraft’s Processing activities at Customer’s expense, provided such audit does not unreasonably disrupt Subcraft’s operations and is subject to confidentiality obligations.
Each party’s liability arising out of or related to this DPA is subject to the limitations of liability set forth in the Services agreement or Terms & Conditions between the parties.
This DPA remains in effect for as long as Subcraft Processes Customer Personal Data. Obligations that by their nature should survive termination (including confidentiality, liability, and return/deletion of Personal Data) will so survive.
This DPA is governed by the laws of the State of Delaware, without regard to its conflict-of-laws principles, except where Data Protection Laws require the application of other law.
| Item | Description |
|---|---|
| Subject matter | Processing of end-user payment-related metadata for revenue recovery. |
| Duration | For the term of Customer’s use of the Services. |
| Nature and purpose | AI-powered smart retries, automated customer messaging, analytics, and recovery insights. |
| Categories of data subjects | Customer’s end customers (subscribers and users). |
| Categories of Personal Data | Transaction identifiers, billing metadata, subscription status, payment-decline codes, and communication preferences. No payment card data is retained. |
| Special categories of data | None. |
| Frequency of transfer | Continuous, as data is submitted via the Services. |
| Retention period | For the duration of the Services. Deleted or returned on termination per Section 3. |
Subcraft implements the following measures, which may be updated from time to time provided the overall level of protection is not reduced:
A current list of Subprocessors is maintained at subcraft.ai/subprocessors. As of the Last Updated date above, Subcraft engages the following Subprocessors:
| Subprocessor | Service provided | Data processed | Location |
|---|---|---|---|
| Google Cloud Platform (Google LLC) | Cloud hosting, managed database, authentication (Firebase/GCIP), secrets management, logging, and related infrastructure | All Customer Personal Data submitted to the Services | United States |
For questions regarding this DPA, contact:
Subcraft.ai, Inc.
3654 Thornton Ave, #720
Fremont, CA 94536
Telephone: 408-762-4310
Email: privacy@subcraft.ai